Chris is co-founder & Chief Growth Officer @ WebMechanix, a leading digital marketing agency focused on paid media, performance creative & data-driven optimization. Since 2009, he's helped 100s of health, finance, tech & B2B brands like Amazon, Microsoft, Thermo Fisher & Motley Fool lower their cost of customer acquisition, scale spend & find new traffic sources. Chris is a speaker, author, angel investor, serves on several boards & also co-founded obo. -- an award-winning CRM & digital transformation consultancy focused on Salesforce, HubSpot & Monday.com. Prior to starting WebMechanix, Chris spent years honing his craft as an online publisher & affiliate marketer, before being recruited by an agency & falling in love with the business. Chris graduated from the University of Maryland's Smith School of Business & stays plenty busy with a young & growing family in the Baltimore-DC area.